ali collins

Nike +

Working with Nike’s online agency AKQA, Freerange produced motion graphics work for the European localisations on the Nike+ website.

Sony Qualia

Sony launched four new products within their Qualia range. Aimed at the high-end of the market place this film communicates the brand and it’s products at a European press conference. The animated film was later used by Sony globally as a brand communication tool.

Reuters and ACI

Reuters have had a 50 year relationship with ACI – The Financial Markets Association. This film was to celebrate the 50 years by displaying a collection of ‘through the years’ footage. The film displays the footage within a 3D environment  and designed with Reuters moving brand guidelines. The film was shown at events and trade shows worldwide.

Reading and Leeds Festivals

Mean Fiddler wanted to express the dangers of throwing gas canisters on camp fires at festivals. The creative approach was to capture the attention of teenagers aged 16 – 18 by showing user generated known You Tube clips (filmed on mobile phones) they would relate too and then show how these often fun clips can turn to disaster. Multiple clips were produced and used at Festivals and as part of an online viral campaign.

Nintendo Wii

Producing and Directing Nintendo’s European launch of the Wii console, the campaign involved VNR’s, EPK’s and Making Of’s for multiple platforms. On the day of launch a VNR was shot, edited on site and sent up to a satellite for the rest of Europe to pull down in time for the local evening news.